Before you start
- Confirm the authorised email sender is connected and active.
- Review recipient permission, opt-out, suppression, and email status.
- Use the current workspace policy for limits, delays, and permitted windows.
- Prepare a small test audience and monitored inbox.
Validate before volume
Email enrichment or validation may be available in list or sending workflows. Check the displayed status and do not assume every lead can be enriched or safely sent.
Delays are intentional
Send Delay defaults and sequence spacing control delivery. Scheduled may be correct even when the step does not send immediately.
Steps
- Check the assigned email sender under Users.
- Review validated-email enrichment in the list settings where available.
- Set approved message limits and delay defaults in supported controls.
- Check sequence, sender, recipient, language, subject, links, and signature.
- Activate a small test and monitor Scheduled, Sent, replies, bounces, and warnings.
- Increase volume only after stable delivery and review.
Safety checks
- The recipient and relationship history are correct.
- The authorised sender and connected channel are selected.
- Copy, language, sequence, limits, delays, and timing were reviewed.
- Other Lists, previous outreach, opt-outs, blacklists, and exclusions were checked.
- A small test will be monitored before volume increases.
Troubleshooting
| Problem | Solution |
|---|
| A lead has no email | Check enrichment settings and source data. Not every lead can be enriched; do not invent or substitute an address. |
| Sending is later than expected | Compare Scheduled time, delays, allowed windows, daily capacity, campaign state, and sender status. |
| Bounce or warning rates increase | Pause expansion, review address quality and sender health, and follow the approved suppression process. |
Frequently asked questions
Does found mean send-ready?
No. Check validation status, permissions, opt-outs, domain policy, sender, and campaign rules.
Why are delays used?
They support controlled delivery, sequence timing, sender safeguards, and permitted sending windows.
Where do I check Scheduled and Sent?
Use Outbox with the relevant list, campaign, sender, and status filters.
Can every lead receive enrichment?
No. Results depend on the available and matching data and the supported workflow.
When should volume increase?
Only after a monitored test shows stable delivery, expected replies, and healthy sender status.
What should I do with a bounce?
Follow the current verification, suppression, and support process; do not repeatedly resend to the same address.
Keep reading
Manage Inbox, Outbox, and replies
Use Inbox to manage replies and Outbox to inspect Sent and Scheduled activity. Clear ownership and consistent filters prevent missed replies and misleading delivery checks.
Run LinkedIn outreach safely
Protect the LinkedIn account by prioritising audience quality, conservative volume, natural delays, and review. Treat limits as safeguards, not targets.
From list to outreach: Create a campaign
Create a campaign only after the list, hypothesis, recipients, owner, and exclusions are clear. Then configure copy, sender, channel, sequence, limits, delays, and timing before a controlled activation.
